Okay, I’ve got to admit this new Nivea ad is amazing. A solar-panel print ad that charges your iPhone so you don’t have to leave the beach? Sign me up! Especially if that beach is Ipanema. Sun, sea, soccer (ok, ok, futebol), and of course, the beach vendors who bring by savory tarts, coconut milk, and caipirinhas. Which of course you need to immediately Instagram. Ahhh, the beauty of technology.